BRB. We’re getting a make-over.

Feria is a print-led studio and ready-to-wear label. Bold in color, deliberate in print, and built to last beyond a single season. A collision of cultures; Latin American warmth and Mediterranean refinement, is the foundation of every Feria print.

Designed and painted by hand, the original prints are produced in limited runs, and exclusive to the label. Every one begins with memory, a lifelong obsession with nature, and an obsessive eye for art, culture, and craft. Color-forward, tropicalist, vibrant and sophisticated.

FERIA means celebration, rest, a day of adoration, joy.

It's my childhood — the feeling of a Sunday on the Caribbean coast. Sunny, warm, sandy. Days that didn't need to go anywhere. The smell of salt and sunscreen, the first lick of an ice cream cone. Primary colors everywhere. Time doing what it does when you stop watching it.

That's what Feria is made of.

- ELENA C.